Tyler Weitz

Experience

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  Creative Director @ JEMA

  April 2025 - Present
  • Built and launched Jema’s end-to-end brand identity, including design systems, website, marketing collateral, and brand guidelines to support early-stage growth.
    Designed and prototyped Jema’s NLP-powered conversational UI that dynamically generates UI elements according to natural language input, which received 94% “Positive” feedback from early access users.
    Lead san agile team of designers and UX researchers, fostering a culture of iteration, collaboration, and purpose-driven design.
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  Associate Creative Director @ BLACKLINE

  March 2022 - Present
  • Leads BlackLine’s global creative team of four senior and mid-level designers, driving500+ annual projects including ad campaigns, website development, event design,and brand consistency.
    Partners with executive leadership to define and educate on internal and external brand standards.
    Leads creative direction for BeyondTheBlack, BlackLine’s annual three-day user conference with attendance of 2,000+.
    Designed and built a custom web design system, reducing time to completion by ~2x across all web projects.
    Collaborates with marketing leadership to produce and A/B test integrated campaigns for regional and global markets.
    Directed BlackLine’s 2025 brand refresh, delivering a full overhaul of web, print, and event collateral.
    Spearheaded research and adoption of AI-powered creative tools, reducing prototype development time by 20%.
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  Art Director @ BLACKLINE

  October 2018 - March 2022
  • Developed and produced 3D visual assets using Cinema4D, Octane, and AfterEffects, elevating brand perception and establishing a distinctive visual language across digital and event channels.
    Directed the visual narrative and design of BlackLine’s IPO roadshow presentation, partnering with executive leadership to help drive investor engagement and support the company’s 2018 public offering.
    Designed global brand standards for BlackLine’s primary and ancillary events, including internal/external conferences, tradeshows, and community groups, driving visual consistency across over 20+ annual events.
    Leads creative direction for BeyondTheBlack, BlackLine’s annual three-day user conference with attendance of 2,000+.
    Partnered with BlackLine’s in-house video production team and CreativeDirector to develop branded video content and podcast series, increasing social engagement and strengthening brand storytelling.
    Spearheaded the architecture of BlackLine’s first comprehensive design system in Figma, built in collaboration with web development, greatly reducing content production time across the marketing team.
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  Motion Designer, Freelance @ CLUTCH

  March 2018 - Present
  • Served as lead 2D/3D animator for marketing content, explainer videos, product demos, and animated organic social content for enterprise clients including Alteryx, Sisense, Databricks, Domino, and Dice.
    Led agency-wide initiative to integrate web-based animation into client deliverables, leveraging Lottie, Spline, and custom-coded interactions to deliver story-driven visual experiences.
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  Sr. Designer, B2B @ TICKETMASTER

  October 2017 - October 2018
  • Led the creation of Ticketmaster’s motion branding guidelines, establishing a unified visual system used across marketing content and Ticketmaster’s digital ticketing platform.
    Directed design and development for Ticketmaster’s B2B business site, providing a streamlined digital hub for prospective partners to explore the platform’s capabilities.
    Played a key role in evolving Ticketmaster and LiveNation’s B2B and B2C brand identities across web, product, and event marketing.
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  Designer, Freelance @ IAG

  January 2014 - March 2017
  • Designed campaign assets and social media ads for IAG’s diverse entertainment client roster
    Created promotional artwork for live comedy events and podcast series, enhancing visibility and audience engagement across digital and print design
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  Motion Designer @ BLACKLINE

  September 2012 - October 2017
  • Developed BlackLine’s motion design guidelines, establishing a cohesive animation system that enhanced brand consistency across social and digital channels
    Produced animated assets for BlackLine’s annual user conference, delivering fresh, high-impact visuals year over year to elevate the in-person experience
    Shot, edited, and produced internal and external video content in BlackLine’s in-house studio, supporting campaigns, product launches, and executive communications
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  Jr. Designer @ LEvity ENTERTAINMENT

  June 2011 - September 2012
  • Designed key art, broadcast graphics, and social media assets for a diverse slate of television shows and entertainers across Comedy Central, Food Network, and other major networks
    Produced digital assets for high-profile shows such as Tosh.0, Iron Chef America, and Comedy Central specials featuring Jeff Dunham, Carrie Fisher, and Billy Gardell